Marketing e inovacao: o impacto da gestao de desenvolvimiento de novos produtos no sucesso das inovacoes na siderurgia brasileira
Document title: Marketing e inovacao: o impacto da gestao de desenvolvimiento de novos produtos no sucesso das inovacoes na siderurgia brasileira
Journal: Tecnologia em metalurgia e materiais
Database: PERIÓDICA
System number: 000319315
ISSN: 1807-300X
Authors: 1
Institutions: 1USIMINAS, Belo Horizonte, Minas Gerais. Brasil
Year:
Season: Oct-Dic
Volumen: 4
Number: 2
Pages: 33-38
Country: Brasil
Language: Portugués
Document type: Artículo
Approach: Analítico
Disciplines: Economía,
Ingeniería
Keyword: Empresas,
Ingeniería metalúrgica,
Desarrollo de productos,
Comercialización,
Industria metalúrgica,
Innovación
Keyword: Economics,
Engineering,
Enterprises,
Metallurgical engineering,
Products development,
Marketing,
Innovation,
Metallurgical industry
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