| Journal: | Management today en español |
| Database: | CLASE |
| System number: | 000003398 |
| ISSN: | 0186-5609 |
| Authors: | Avila Rivera, M |
| Year: | 1994 |
| Season: | Sep |
| Volumen: | 21 |
| Number: | 3 |
| Pages: | 12-13 |
| Country: | México |
| Language: | Español |
| Document type: | Artículo |
| Approach: | Analítico |
| Disciplines: | Administración y contaduría |
| Keyword: | Organización, Mercadotecnia, Ventas, Publicidad, Correo directo |
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