| Journal: | Emprendedores |
| Database: | CLASE |
| System number: | 000206411 |
| ISSN: | 0187-7828 |
| Authors: | Woessner, Pedro |
| Year: | 2004 |
| Season: | Ene-Feb |
| Number: | 85 |
| Pages: | 55-57 |
| Country: | México |
| Language: | Español |
| Document type: | Ensayo |
| Approach: | Analítico |
| Disciplines: | Administración y contaduría |
| Keyword: | Mercadotecnia, Empresas, Creatividad, Consumidores, Indicadores económicos |
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