| Revista: | FACEF pesquisa |
| Base de datos: | CLASE |
| Número de sistema: | 000320909 |
| ISSN: | 1516-6503 |
| Autores: | Lesca, Humbert1 Caron-Fasan, Marie-Laurence1 Janissek-Muniz, Raquel2 Freitas, Henrique2 |
| Instituciones: | 1Universite de Grenoble II (Universite Pierre Mendes-France), Laboratoire CERAG, Grenoble, Isere. Francia 2Universidade Federal do Rio Grande do Sul, Porto Alegre, Rio Grande do Sul. Brasil |
| Año: | 2005 |
| Volumen: | 8 |
| Número: | 2 |
| Paginación: | 91-104 |
| País: | Brasil |
| Idioma: | Francés |
| Tipo de documento: | Artículo |
| Enfoque: | Descriptivo |
| Resumen en inglés | In order to become more and more competitive, SME’s and above all SME of emergent countries, need to capture international and transnational markets. This strategic policy could be developed by an effort of managers’ will but also with the implementation of a Business Intelligence Process. The scope of this article is to debate on Business Intelligence and the help this activity could bring to SME, specially to the brazilian SME, desirous of becoming suppliers of Trans National Companies |
| Disciplinas: | Economía |
| Palabras clave: | Empresas, Brasil, Inteligencia empresarial, Pequeña y mediana empresa (PYME), Proveedores, Economías emergentes |
| Texto completo: | Texto completo (Ver PDF) |
